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Are References Worth Calling?

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Like most people, I don’t like TV commercials. Usually, I TIVO right past them. But what if they were different, what if they were interactive? Instead of waiting through the whole “Slap Chop” or “Sham Wow” presentation, I could stop “Vince” and ask some questions? “Hey, Vince, just how much is that shipping and handling? [...]

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